Sustainability Report

objective

To design and produce a digital report that highlighted GGP’s sustainability initiatives.

duties

Concept, graphics, design and production.

INSIGHT

This project was a wonderful exercise in learning how to pivot between extremes. The entire process consisted of constantly trying to sustain a delicate balance between cohesion and chaos, between experimentation and an adherence to the traditional and familiar. In other words, I was allowed to have fun, but not too much fun. Which was fine, since this was a corporate report after all, one filled with tons of data and information which would be rendered useless if the only thing it did was look pretty or visually interesting.